The European Youth Card of Aragón presents its new image: Do More. Be More. The reference card for young people in Europe also presents a new online entourage and a series of activities aimed at young people within the 15th anniversary of the Aragonese Institute of Youth.
On Thursday 27 October at 12 in the Sala Alcarria of Patio de la Infanta of Ibercaja bank, the Aragonese Institute of Youth, through the European Youth Card Office of Aragón, together with Ibercaja bank, sponsor of the Program, has presented the new image of the card, under the motto Do More. Be More. It is also have been presented the new online entourage of the Program and the activities aimed at young people within the 15th anniversary of the Aragonese Institute of Youth.
NEW DESIGN: FROM BLUE TO YELLOW
The European Young Card, a reference discount card for young people throughout Europe, renews completely its design to make a jump from the classic blue to yellow. The new motto conveys the values of a Program that promotes mobility, information and participation: Do More. Be More.
THOUSANDS OF ONLINE DISCOUNTS
In addition to the change of the design and the motto, the new European Youth Card of Aragón includes a cardholder number with the same number format for all the cardholders in Europe in the CCDB, composed by 16 digits, with which the young cardholders can identify themselves in websites to obtain discounts online throughout Europe. This year the Program has reached 6 million users in Europe, and offers 60.000 advantages in 35 countries.
NEW WEB AND MOBILE APP: THE CARD IN VIRTUAL FORMAT
In Aragón, the European Youth Card has also launched a new wesite, www.carnejoven.es, and a new mobile app available on Google Play and App Store. From the mobile application, young people can access their card in a virtual format and show it in the establishments belonging to the Program. You can also redeem your discount vouchers and access the advantages search engine.
15th ANNIVERSARY OF THE ARAGONESE INSTITUTE OF YOUTH
Coinciding with the celebration in December of the 15th anniversary of the creation of the Aragonese Institute of Youth, the European Youth Card Office of Aragón will launch a series of activities aimed at young people.
Some of these activities are English language immersion courses for employability, which start this weekend, or the contest of a motorcycle and 15 computers among all the young people who have their European Youth Card of Aragón In force or renew it until the end of the contest, which can be accessed from www.carnejoven.es.
Special promotions will also be launched, such as the 24 tickets raffle with Palafox, Aragonia and Cervantes cinemas, in which young people can participate from this Thursday at from www.carnejoven.es. It is also has been reached an agreement with the academy Number 16 School. Among other advantages, the cardholders obtain the application fee for lifetime and the first book for free.
In addition, next November 5th will be held in Puerto Venecia a photo shoot with cardholders in Aragón to be used in the campaigns of the new card throughout Europe. In the coming weeks, tickets of Tecnyconta Zaragoza basket games will also be raffled.
From left to right, Julián Villarroya, Director of the European Youth Card Office of Aragón; Adrián Gimeno, Director of the Aragonese Institute of Youth; Fernando Arcega, Head of Institutions, Directorate of Marketing and Multicanal of Ibercaja, and Carmen Pérez, Head of Marketing of Individuals of Ibercaja.
